Business War Games and Radar Systems: Interview with Erik Elgersma (Part 2)

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Home > Articles > Business War Games and Radar Systems: Interview with Erik Elgersma (Part 2)

 Business War Games and Radar Systems: Interview with Erik Elgersma (Part 2)

January 26, 2018
​In this second clip, strategic analysis expert, Dr Erik Elgersma discusses the use of business war games and radar systems.

DR Erik Elgersma is director of Strategic Analysis at FreislandCampina, one of the world’s largest dairy companies. He speaks and lectures frequently at universities and on business seminars on the topics of strategic analysis, competitive strategy, and related data analysis and management. He holds a PhD from Delft University of Technology, The Netherlands, and is alumnus of the International Institute for Applied Systems Analysis in Vienna, Austria. Dr Elgersma is the author of The Strategic Analysis Cycle Handbook (and Tool Book)—How Advanced Data Collection and Analysis Underpins Winning Strategies. He lives with his wife and daughter in The Netherlands.

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